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In the end, Chord received $100,000 in additional funding from the Abell Foundation.
— Margaret Roth (@margaret_h_r) April 20, 2017
Sporting green pants and a belt with a picture of a bone on the buckle, founder Jared Marmen talked about the company’s smart collar and corresponding app, which looks to train pets through positive reinforcement with invisible leashes and fences. The technology can help people as much as the pets themselves, he said.
“Human psychology is really our biggest challenge and our biggest opportunity,” said Marmen, who also picked up recognition at Pitch Across Maryland’s finale and FounderTrac’s demo day in Annapolis.
The funding will help the company move out of testing phases with the product, Marmen said.
ETC President Deb Tillett said the judges — which also included Ben Carson Jr., Demian Costa of Sagamore Ventures, Jason Tagler of Camden Partners, Calvin Young of Harbor Bank CDC and Eileen O’Rourke of the Abell Foundation — faced a tough choice in picking the winner. In that spirit, let’s look at all of the companies who pitched, each of whom got $25,000 when they were accepted into the program:
This article was syndicated from: Business – Technical.ly Baltimore - Click here to read the original article
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